Data Governance

SponsorUnited

Sponsorship and sports marketing data and intelligence

About SponsorUnited

SponsorUnited provides a database of sponsorship deals, partnership rosters and contacts across sports, entertainment and media, with analytics for rights holders, brands and agencies.

Common use cases

  • Sponsor prospecting
  • Competitive research
  • Valuation benchmarking

Products and services

Sponsorship database

Deals and sponsors across properties.

Analytics and contacts

Decision-maker data and valuation tools.

Key features

  • Sponsorship deal tracking
  • Brand and property profiles
  • Decision-maker contacts
  • Market benchmarking
  • Competitive analysis

SponsorUnited alternatives

  • Nielsen Sports
  • Sportradar
  • IEG
  • Repucom

FAQs

What does it cover?

Sponsorship deals and brand marketing data.

Who uses it?

Teams, leagues, brands and agencies.

How is it priced?

Subscription; not published.

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